Marratech Experts at ViVE 2026

Taking place from February 22nd to 25th in the heart of Los Angeles, ViVE is where the business of healthcare meets the future of technology. At MarratechAI, we are committed to being at the forefront of these innovations. That is why we are thrilled to announce that our leadership team – Scott Roessler and Charles Lauller – will be attending ViVE 2026.

ViVE (co-created by HLTH and CHIME) is unique because it focuses on the business of transformation. It’s not just about the “cool” technology; it’s about how that technology solves real-world problems like interoperability, patient experience, and operational efficiency.

For Scott and Charles, this event is an opportunity to dive deep into the challenges facing healthcare providers and payers today. As healthcare organizations navigate AI-driven clinical innovation and the growing complexity of data ecosystems, the dialogue unfolding at the Los Angeles Convention Center will define the industry’s direction well into the future.

At MarratechAI, we specialize in making technology work harder for your business. During the event, Scott and Charles will be focused on discussing three of our core pillars that are particularly relevant to the evolving healthcare sector,

In healthcare, Salesforce is often the “Source of Truth” for patient relationships and provider networks. However, many organizations struggle to keep up with the platform’s constant evolution. Our Salesforce Managed Services are designed to eliminate that friction. We provide 24/7 proactive support, custom implementation, and strategic optimization, ensuring your CRM isn’t just a database, but a driver of ROI.

Healthcare generates more data than almost any other industry, but much of it remains siloed or underutilized. Alana Analytics changes that. By leveraging advanced conversational AI and machine learning, Alana allows non-technical teams to interact with their data naturally. Imagine asking your dashboard, “What is the projected patient volume for next quarter across our satellite clinics?” and getting an instant, accurate answer. That is the power of Alana.

Responding to healthcare leads with speed and personalization is critical. Alana Sales acts as an AI-powered extension of your team, engaging prospects instantly and qualifying leads around the clock. It ensures that no opportunity is missed and that every interaction feels human, not robotic.

While we won’t have a booth on the floor, Scott and Charles will be active across the various zones—from the AI Innovation Theater to the specialized Diagnostics areas. We believe the best insights come from face-to-face conversations, and we want to hear about the hurdles you’re facing in your digital transformation journey.

Are you struggling with Salesforce adoption? Is your data team overwhelmed? Or are you looking for a way to implement AI that actually delivers measurable results?

Scott Roessler and Charles Lauller are looking forward to meeting with peers, partners, and innovators to discuss how MarratechAI’s suite of services can empower your organization to lead in the new digital health economy.